Sika USA is a global leading manufacturer and supplier of specialty chemical products and industrial materials, serving construction and industrial markets.
A fourteen page brand brochure was developed to support the other areas of the campaign. It featured case studies and highlights from the seven key industry sectors, while also presenting Sika as a global partner with a local presence here in the USA. It was available in both printed and digital formats.
EDUCATIONAL ENVENT INVITATION
In addition to the digital marketing channels, a printed pop-up invitation was send out to prospective industry leaders, inviting them to attend the unique educational event.
Initially created as an internal team building handout, this shirt design was so popular it was reprinted as an event give-a-way and for other marketing activities.
The Sika Brand Awareness campaign is comprised of three key focus areas. You can view the case studies from the links below.